Saturday, September 18, 2010

Facebook LOVE!

I really do love fb. A lot of people don't, but I am now connected or re-connected there to almost everyone who ever mattered to me. I have moved around a lot, and it's really difficult to stay connected when you have friends in every port. Especially for me, due to childhood experiences (dare we say, baggage?) I am a really disconnected soul. Disconnection from those I care about is a defense mechanism, if you (tell yourself) not to care, and you act like you don't care, it's much harder to get hurt. I guess for me, fb offers me a way to be able to send a quick message (don't even need email anymore!) and let my friends have a little glimpse into what's going on in my life. I am not a fb addict, telling everyone everything about my day, and I do tend to lurk- I love reading everyone else's updates, while not updating much on my own.

So does all this digital stuff encourage, or discourage, community and connections? I challenge whomever says that we are less connected because of the internet. I feel very connected, and it works for me. Everyone is different.

Pricing Strategy experiments...

I read in a lot of places to increase your prices and see the sales pile in. I tried that, and it didn't work! So, last weekend I repriced everything on Etsy to a slightly lower and more competitive price-point, and I had 6 sales in one week. I think that's a record! I think I have finally found my sweet-spot, which means it's the price I can live with, and the price my customers will easily pay. I don't wholesale my work, although I've been thinking I would like to. But I think I would develop a different line for wholesale, something more robust at a higher price-point would work IRL sales situations. But online, you have to convince someone they want what you are selling, for your price, and you have only a few photos to do it. IRL, people can touch and hold your items and fall in love with them :)
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